How We Got 70 VIPs to a Launch Event
Las Iguanas came to us in advance of opening its first Bournemouth restaurant asking for support on the all-important launch event. Our regional knowledge was required for a marketing strategy, regional media relations and most importantly, getting VIP guests to the launch event.
How We Improved Our Social Media
We make it our business to know the ins and outs of industry favourites Twitter, Facebook and Instagram. One of the best ways for us to be the best is to make the Sunny Bird PR channels an example. As the channels change the way they do things, we need to change with them so here we have outlined the changes we’ve made to our own channels as we adapt to achieve the best results.
Bye Bye Berliner
With news that the Guardian and Observer are becoming tabloids, the Sunny Bird PR team discuss the pros and cons of tabloid, broadsheet and Berliners...
PR Campaigns - The Good, The Bad and The Viral
This month's PR campaigns include an experiential from our favourite tonic, an equality message from an ice-cream giant and the best salescreature in the Czech Republic...
journalist of the Month
Gemma Ralph is the Deputy Editor at Hospitality Interiors magazine. A self-confessed foodie, fairy light fiend and lover of all things cosy, she has taken a few moments away from glam interiors to ask the infamous Sunny Bird PR questions for Journalist of the Month…